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Our e-mail append service is cost-effective and guaranteed to generate higher rates of response with an online audience. Congressional offices acquire e-mail addresses to communicate critical information to constituents, as well as highlight legislative accomplishments in Washington. Campaigns use the DCS append service to build and maintain a list of online supporters within their district or region. Organizations can utilize the append service to create broader support and target members geographically.
The Process:
We take your list or voter file and match it to thousands of e-mail addresses. Upon completion of the match, a welcome message will be sent to all acquired addresses to ensure that all subscribers consent to receiving e-mails from the organization, office, or campaign. If a subscriber wishes to opt-out, the opt-out is automatically processed so you only pay for valid addresses.
Targeting:
DCS can target specific demographics based on age, geography, and many other demographic identifiers. Through a targeted append, you can improve your response rates and target your message to better fit your constituents’ interests.
Step-By-Step: The Append Process
- Step One: Tell us how many e-mail addresses you’d like, and we will use your voter file to begin the matching process.
- Step Two: We take your current e-mail address list and program the append system so that you do not pay for those same addresses from DCS.
- Step Three: Our e-mail database matches e-mail addresses to available voter data. The system uses a comprehensive matching algorithm to ensure maximum match rates.
- Step Four: We analyze your list and remove any bad or defunct e-mail addresses.
- Step Five: We send a welcome e-mail to the list, asking constituents if they would like to receive e-updates from you. This is done through an opt-out process to maximize append effectiveness. Opt-outs are removed.
- Step Six: We’re done! We provide the data to you in an accessible format (e.g. Excel or CSV) and assist you with the import process. For clients using our e-mail service, there is an automated, seamless transition to your e-mail database.
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